Case Studies
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As the leading online business law brand in the U.S., The National Law Review attracts readers from a highly valued audience.
By The Numbers
Strong Results:
Proskauer Takes Strong Publishing Culture to New Heights
Annual Readership Growth Explodes with COVID-19 Push
Since 2014, Proskauer consistently logged high annual readership numbers on the NLR platform, including a truly impressive spike during the COVID-19 pandemic. A single CARES Act article generated over 400,000 pageviews. Proskauer’s next 10 most popular articles during the same time period racked up an additional 575,000 pageviews, and in 2020 Proskauer reached over 1,725,000 pageviews of NLR-published thought leadership.
The Results:
von Briesen & Roper, s.c.
von Briesen & Roper, s.c. is a midsize Wisconsin-based firm (#225 on the Law360 400), so NLR provides valuable national exposure to clients, prospects and other lawyers. A number of our articles have generated interest over the years from professional organizations and the media, ranging from smaller regional publications to major national news outlets.
In the early days of the COVID-19 pandemic, companies were eager for guidance about how to handle employment issues and other business challenges related to the sudden and rapid shift to a remote workforce. In that context, NLR generated more than 87,000 pageviews for one of our COVID-19 articles and high readership for other pandemic-related content.